CWL License Terms

1) Plain-English Summary (quick read)

• You’re buying usage rights for a specific CWL format (the “Deliverables”).
• Where you can post: the platforms you select at checkout (multi-select supported).
• How long: a timed “rights window” starting at purchase (Lite 24h, Pro 72h, QSR 7 days, Celebrity 24h).
• What you receive: copy deck, beat-sheet/edit map, captions set, stills/cutdowns as applicable.
• What you cannot do: resell the format, claim authorship, use beyond the window, or run outside selected platforms.
• Who owns what: we own the underlying IP and format; you own your posts and paid media results.

2) Definitions

• “Deliverables” — the CWL format assets you receive (copy deck, edit map, captions, stills/cutdowns, etc.).
• “Licensee” — the buyer (brand/entity named at checkout).
• “Platforms” — the social/digital channels selected at checkout (e.g., TikTok, Instagram Reels, YouTube Shorts, X/Twitter, LinkedIn).
• “Rights Window” — continuous period beginning on the timestamp of successful Stripe payment per product tier.

3) License Grant

Upon payment confirmation, The Projekt Co grants Licensee a non-exclusive, non-transferable, non-sublicensable license to use, adapt, and publish the Deliverables on the Platforms selected at checkout during the applicable Rights Window, solely for Licensee’s marketing, paid media, and organic content.

Rights Windows by Product

• CWL Game Pack — Lite: 24 hours from purchase
• CWL Game Pack — Pro: 72 hours from purchase
• CWL QSR Spoof Commercial: 7 days (168 hours) from purchase
• CWL Celebrity Drop: 24 hours from purchase

Note: Your Airtable order shows a computed rights_window_end timestamp for clarity.

4) Scope & Limitations

• Platforms: posting is limited to the Platforms you selected at checkout.
• Territory: worldwide.
• Exclusivity: not exclusive by default. Category exclusivity requires a separate written addendum.
• Edits: you may cut, re-caption, or re-export Deliverables to fit placements, but may not represent them as original IP authored by Licensee.
• No sublicensing/resale: you may not sell, re-license, share raw Deliverables with 3rd parties (agencies/tools excepted for your usage).
• No extension beyond window: remove/stop active ads using the Deliverables when the Rights Window ends, unless extended in writing.

5) Prohibited Uses

• Illegal, defamatory, or infringing use; misleading endorsements; or violation of platform ad policies.
• Use implying partnership or ownership of CWL/IP by Licensee.
• Training or fine-tuning public models with the Deliverables (internal AI use for your brand campaigns is fine).

6) Attribution & Credits

Attribution isn’t required in ads. Public case studies can cite “Creative Weapons Lab by The Projekt Co”.

7) Ownership

All intellectual property in the formats, concepts, and Deliverables remains with The Projekt Co. You own your posted content instances, campaign spend, performance data, and comments on your posts.

8) Delivery & Support

• Delivery times: Lite/Celebrity within 24h; Pro within 72h; QSR within 7 days (business-hours cadence).
• Channel: delivery links are provided via email to the buyer address; Airtable record will include deliverables_urls.
• Support: email support@strongerthanyesterday.com.

9) Fees, Refunds, Chargebacks

• All fees are due at checkout via Stripe. Prices shown on /cwl are current at purchase time.
• Because we produce on accelerated timelines, fees are non-refundable once work starts. If we miss the delivery window by more than 24h (Lite/Celebrity), 48h (Pro), or 3 days (QSR), we’ll offer either a make-good or a partial refund at our discretion.
• Chargebacks: please contact us first; unauthorized chargebacks will be contested with proof of delivery.

10) Takedowns & Third-Party Content

If any Deliverable is flagged or removed by a Platform for reasons outside our control (policy changes, false positives), we’ll provide a timely alternative or edit. If you receive a third-party complaint, notify us at support@strongerthanyesterday.com for a fix or swap.

11) Warranties & Liability (caps)

• Deliverables are provided “as is”; we do not guarantee specific performance results.
• Our total liability is limited to the amount you paid for the specific Deliverables in dispute.
• You represent you have the rights to your brand assets, likenesses, or trademarks supplied to us.

12) Termination

We may terminate the license for material breach; you must cease use upon termination. No refunds for terminated licenses caused by breach.

13) General

• Governing law & venue: **INSERT STATE/COUNTRY HERE**.
• Entire agreement: these terms + your Stripe checkout constitute the entire agreement.
• Amendments: must be in writing (email is acceptable if acknowledged).

Contact

Email support@strongerthanyesterday.com for licensing questions or extensions.

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